Online fraud is highly disruptive, and can have a painful financial and emotional impact on people. Google is committed to tackling this challenge head-on. As part of that effort, this week, experts from across government, technology, consumer groups and academia are gathering in Zurich for the second EMEA Anti-Scams and Fraud Summit, hosted by the Google Safety Engineering Center (GSEC). The goal is simple but ambitious: Strengthen the collective action needed to disrupt today’s sophisticated scams.
To support this mission, we’re building AI-driven protections into the products you use every day and collaborating across the industry and with the authorities to stay ahead of fraudsters. Here are five ways we are working to keep you safer from scams and fraud:
1. Using AI-powered tools as the first line of defense
While scammers are using AI for nefarious purposes, we’re using it for…
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Cyber fraud uses technology as the primary weapon. It is highly scalable and can be conducted from anywhere in the world.
- Phishing/Smishing/Vishing: Using deceptive emails (phishing), text messages (smishing), or phone calls (vishing) to trick victims into clicking malicious links or revealing sensitive data.
- Business Email Compromise (BEC): A high-value scam where a criminal impersonates a CEO or high-level executive via a “spoofed” email address to trick a staff member into making an urgent, unauthorized wire transfer.